Jiqu & Tonepie

Born with the trend

Jiqu started a business with the growth of China's pet intelligence hardware industry.

Gather various resources and advantages

With the strong background of the founding team, we are able to utilize the rich resources of mature industries to achieve reduced dimensional competition in the smart pet hardware field with higher standards, more mature innovation, and new operation mode.

Focus on practice

By deeply experiencing the identity and lifestyle of a pet owner can have the opportunity to discovering valuable innovative directions, make the wisest choice instead of following others.

Remain true to our original aspiration

“Getting along with pets in an elegant manner,enjoy comfortable living" is the original intention of Jiqu in establishing the Tonepie brand, and it is also the pet raising experience that Tonepie hopes to bring to users. “Innovation enables us to travel further” is the business philosophy of Jiqu, which runs through the entire field of user insights, innovation, and management to form a solid competitiveness for the enterprise.

Persistent and unwavering efforts

After 5 years of exploration and effort, Jiqu has completed the initial stage from 0 to 1. Through multiple product iterations and operations in the Smart cat litter box, We have achieved the first stage of accumulation and precipitation in multiple fields such as product, supply chain, marketing, and brand, and are moving towards higher goals. Jiqu has become an important role in the pet intelligent hardware field.

Growth Process

Jiqu was established in 2019.

In 2021, Jiqu officially entered the smart pet hardware field.

At the beginning of 2022, Jiqu's first smart cat litter box - Tonepie Ti Pro was launched and sold in China. In September of the same year, after market testing and optimization, the product officially entered the North American market and began overseas sales.

In August 2023, Jiqu released both the 2nd and 3rd generation smart cat litter boxes - Ti+ and Q-Clean M - at the 25th Asia Pet Expo in Shanghai.

In April 2024, the leading product Q-Clean smart cat litter box was released.

About Tonepie

Tonepie is a professional brand of intelligent pet products under Jiqu. Tonepie aims to provide users with an elegant and comfortable pet raising experience. Currently, the brand trademark has been registered in multiple countries and regions worldwide.

Sales Performance

By mid-2024, 100000 units smart cat litter boxes have been sold. More than 80% of the products are exported to North America, Europe, Southeast Asia, Russia, the Middle East, Japan, South Korea, South America, Taiwan province of China and other countries and regions.

Innovative Principle

Jiqu adheres to the "three No" principle of product innovation.

Do not produce copy products.

Do not produce the products without participants.

Do not produce products without barriers to entry.

Create products that have consumer value, practical scenarios, and customer benefits.

Enterprise Positioning

Jiqu is a professional pet intelligent hardware company that focuses on product innovation and collaborates closely with high-quality supply chain resources and B2B customers to create and share value.

Growing Abilities

Innovation Capability

Jiqu has independent innovation capabilities in professional fields such as research, structure, electrical control, software, molds, and processes.

Intellectual Property Layout

Jiqu has fully laid out relevant trademarks and intellectual property in China and overseas to protect its own and its clients' business rights.

Supply Chain Integration and Optimization

In-depth cooperation with high-quality suppliers in the home appliance field, ensuring product production and manufacturing with home appliance resources and standards.

Control of Technical Standards and Manufacturing Specifications

Jiqu combines its own technology and manufacturing standards with the professional capabilities of the supply chain to jointly ensure the standardization and controllability of the production process.

Quality Assurance
and Production Delivery

Jiqi has standardized quality control measures throughout the entire process from R&D, component selection to manufacturing. By optimizing the supply chain and adjusting operational models, we achieve the shortest delivery times.

To B Business Model

Jiqu has formed a mature ToB business model and process. Based on customer needs, we carry out OEM and ODM business.

Building and promoting self-owned brands

The Tangpai brand has been registered in multiple regions in China and overseas, and the promotion and sales of the Tangpai brand are being carried out simultaneously.

2022.03

Tonepie Ti Pro smart cat litter box makes stunning debut

The first intelligent hardware of Tonepie - Ti Pro smart cat litter box, with the industry's first "barrel & waste bin integrated" safety structure without clamping cats, debuted at the Tmall "315" special event! Within less than 10 minutes of being listed, the first batch of 300 units in stock were sold out and quickly climbed to the top three of Tmall's hot selling list for smart cat litter boxes.

2022.09

Tonepie Ti Pro Smart Cat Litter Box Launches on Amazon US

After six months of testing and optimization in the domestic market, the Ti Pro, which has undergone more than 10 improvements and optimizations on the basis of its first product launch, the first batch of 2 containers of Ti Pro smart cat litter boxes will be shipped from Shenzhen to the United States, and will be available on Amazon US next month. Thus, a new chapter in the internationalization of Tonepie business has officially begun.

2023.08

Tonepie's new smart cat litter box Q-clean appears at the Asian Pet Expo

The iterative product of Tonepie's innovative research and development - Q-Clean smart cat litter box, was unveiled at the 25th Asia Pet Expo.

In response to the optimization points of the first generation product and the exploration of actual user usage scenarios, Q-Clean smart cat litter box not only retains its original advantages, but also takes the lead in proposing the product proposition of "quick disassembly, easy washing, and no sand leakage", achieving tool free quick disassembly of core cleaning components to achieve more thorough corner free cleaning and faster reuse. Make the smart litter box not only clean, but also more convenient for self-cleaning.

2024.01

Tonepie's smart cat litter box series products have sold over 100000 units worldwide

Since Tonepie entered the field of pet intelligent hardware in 2022, by the end of 2023, it has achieved a cumulative global sales of more than 100000 sets of various types of smart cat litter boxes, and its business involves North America, the European Union, the Middle East, Southeast Asia, Japan, Taiwan province of China, South America, Russia and other countries and regions. Received unanimous recognition and praise from dealers, laying a solid foundation for the further development of the brand.

2024.09

Opening a new stage of pet intelligent hardware research and development season

With the increasing competition in the pet intelligent hardware field. While improving the overall level of the industry, higher requirements have also been put forward for the innovation capability of enterprises.

Jiqu is located in a professional pet intelligent hardware product company, and has gradually established a foothold in the industry through the Ti Pro and Q-Clean series of smart cat litter boxes. In order to cope with increasingly fierce competition and enhance its competitiveness in the field of pet intelligent hardware, Jiqu officially entered the research and development season of the next generation of pet intelligent hardware in August. Looking forward to the debut of more innovative and good products in early 2025.

Stunning debut

Selling on Amazon

Asian Pet Expo

Sales exceed 100000 units

Start a new season

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